From Zyn to vapes: Big Tobacco pushes further toward cigarette alternatives. Here’s who could come out on top

'Product evolution tends to be a bit slower in tobacco, but it's part of the bigger mosaic of consumers changing what they want,' analyst Brett Cooper said.

Jul 21, 2024 - 23:00
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From Zyn to vapes: Big Tobacco pushes further toward cigarette alternatives. Here’s who could come out on top
'Product evolution tends to be a bit slower in tobacco, but it's part of the bigger mosaic of consumers changing what they want,' analyst Brett Cooper said.